Should We Retire The Term BBW???

The term BBW means Big Beautiful Woman. How do you feel about this label? I as well refer to myself as a BBW. But do you think that we need to label ourselves to feel less fat, and more beautiful? The term BBW also has an influence on how we're viewed in society. Many people believe that we created this term to pacify the pain of being fat, or not being able to feel sexy because we're plus size. Whether we are a size 14 or a 44, we have the right to feel beautiful. Who gives society the right to tell us that we arent beautiful or we hide behind a label to alleviate the pain of being fat? Why should we retire the term BBW? I think it is rather appropriate because I love it. Ladies what is your opinion on this?